There are many different reasons behind this strike. The first one is obviously a demand for higher pay– not for the great movie stars, but for all workers who keep cinema alive as an industry. Also, medical insurance for all professionals involved in movie production. Last but not least, how to integrate Artificial Intelligence. This is not a future issue, it is here already! If there will be no regulation in place, AI will be the greatest revolution since the birth of cinema. The current strike is a call for regulation. With barely any human input, and by forgoing human creativity altogether, AI can generate a finished product, a full movie. We should note that some 80% of productions are commercial – they need to make money, and they move millions if not billions of dollars. It is an enormous issue.
